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Resurgence of complementary, "alternative," and non-Western medical practices in the U.S. begins.

Date: 1970s

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ICM
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After the creation of antibiotics in 1940, and the massive funding and state focus on Western biomedical research, non-Western models decreased in popularity.

The 1970s see the beginning of a pushback against the hyper-medication practices of the 1940s, 50s, and 60s.